Attribution & Analytics
DNI setup, UTM tracking, live ops dashboard, and performance reporting.
Set Up DNI (Dynamic Number Insertion)
Show unique tracking numbers to website visitors so every call ties back to its source.
Admin
UTM Tracking in SureConnect
How SureConnect captures UTM parameters and ties them to calls for attribution.
Admin
The Live Ops Dashboard
Monitor active calls, agent status, and queue health in real time.
Admin
Campaign Reporting
View call volume, quality scores, revenue, and conversion rates per campaign.
Admin
View Submitted Applications
Track deals from first call to closed policy on the Applications page.
Everyone
Agent Performance Metrics
Review per-agent call volume, conversion rates, and revenue generated.
Admin